Write a strong subject line for your email, as close to 35 characters as you can. It could increase your open rate by as much as 3%!
Figure out which day of the week is the best day to send your email out per your industry. In general Tuesdays and Mondays are the best days to send.
Personalize the email content to the specific group of recipients. Don't forget to add "Dear Sue" to your email ... the more personalized the email ... the better the chance your recipient will take you up on your call to action!
Determine the best eMarketing strategies for your business, develop a plan and work the plan!
For a ton of great information about sending out emails blasts ... check out book 16 Ways YOU Can Market Your Website!
